AI Insights · Timothy · January 2021
Top 5 Horror Games Performance in the US - Q4 2020
An analysis of the top horror games on the unified platform in the US for Q4 2020 reveals intriguing download and active user trends. Detailed Sensor Tower data provides a peek into the market's pulse.
As the year 2020 wrapped up, horror game enthusiasts in the United States showed their unwavering interest in a genre that thrives on thrills and chills. Based on data sourced from Sensor Tower, let’s delve into the performance of the top five horror games on the unified platform during the fourth quarter of 2020.
Identity V saw a notable peak in revenue during the first and last weeks of December, reaching nearly $715K and $694K, respectively. Downloads spiked to 42K in the first week of November, while weekly active users reached a high of 157K in the same period, before gradually descending to 138K by the year’s end.
Illumix, Inc.'s Five Nights at Freddy's AR exhibited a significant surge in revenue during the week of December 21st, hitting over $172K. Downloads for the game reached their zenith in late October with approximately 75K, and weekly active users peaked at 192K in the same month.
The classic Five Nights at Freddy's by Clickteam, LLC maintained a steady revenue stream, with a notable increase to $48K during the festive week of December 21st. The game's downloads saw a spike in the same week, reaching over 13K, complemented by a rise in weekly active users to nearly 40K.
Dead by Daylight Mobile from Behaviour Interactive Inc. had a modest revenue trend with a noticeable bump to nearly $30K in the week leading up to Christmas. The game's downloads showed consistency, with a slight uptick to 32K in the third week of December. Weekly active users saw a modest increase during this period, rising to 84K.
Finally, Hello Neighbor by tinyBuild LLC enjoyed a substantial climb in revenue toward the end of the quarter, reaching over $35K in the last week of December. The game's downloads soared to a remarkable 125K in the same week, and the weekly active users surged to an impressive 384K, marking its strongest performance in the quarter.
These figures, while not providing causation, paint a clear picture of the horror game landscape on mobile platforms in the US during the final stretch of 2020. For more insights and data-rich analysis, Sensor Tower remains a go-to resource for app market trends.
